Plastics is a project between
BASF and the RCA, Design Products, Platform 12, exploring the potential
of the plastic Ultradur® (Polybutylene terephtalate; PBT).

Students were asked to investigate design-oriented applications for Ultradur® after there visit to BASF Designfabrik in Ludwig-shafen where they learnt about the material and its properties and moulding capabilities.

In collaboration with Helen Eger,
we designed and art directed the photography for the following publication to showcase the
student’s final solutions.

The book took inspiration from
the large plastic bag containing the special plastic granules. The cover is glossy and the image is of the type on the plastic bag, which also became the title of publication.

The products were shot against a black background and the intro pages contain images of playful pattern making with the granules. We wanted the book to feel like the products were inside the bag as if you were opening it up.

Otoro commissioned a logo design
for their bespoke chandelier and installation company.

Drawing from art deco references inspired by the client, many drawings were made which led to this final realisation referencing a hanging chandelier.

Design for a new natural, free range
and organic butchers in London. Commissioned to design the identity, packaging and publicity material.
We also worked with a traditional
sign writer on the facade and printed postcards with vegetable ink on recycled paper creating a natural
and organic feel.

Breed is an ideas umbrella that publishes books and other
creative projects.

We were commissioned to design
the logo and stationery. This flexible graphic identity with variations of dots represents the process of ideas multiplying and breeding, unlike
a standard logo that is set in stone
and unchangeable.

Minkies is a new deli in Kensal Rise, London. We designed the identity, signage and packaging. The brief
was to make the store family friendly and to communicate a ‘homemade rustic feel.’

The logo is based on a bendy drinking straw, shaped to make the letter M.
It is used on its own as a pictogram
for the store signage and combined with ‘Minkies Deli’ for additional graphics such as the round stickers that appear on coffee cups, food packaging and promotional material.

Klauser Carpenter are Product Designers based in London.
A.W Projects and Helen Eger
were commissioned to consult
and design their identity.

The identity is simple and clean reflecting on their design ethos
and the colour palette of
their products.

This catalogue was designed to reflect the title essay ‘Still, Moving, Still’.

The photograph that wraps this book
is of a helicopter in flight. The helicopter is a moving object that is stilled by the camera and then re-animated by cropping and with its appearance across the pages of the book and poster that wraps it, to create movement with a still photograph.

In collaboration with exhibition design company Ralph Appelbaum Associates. We created the logo concept and design that won the pitch.

Culloden is a National Trust for Scotland battlefield and visitor centre where the Jacobites fought the English. The logo is derivative of the two battle lines the two sides stood on before
the fight. The colours were matched
to remnants of the uniform, red for English and blue for the Jacobites.

Design and Illustration for the Information Security Group department annual newsletter. The illustrations attempt to move away from the usual cliché imagery linked with information security and bring to life the content in an engaging and imaginative way.

The brief was to design a simple logo which developed out of a mutual
regard for the font 'Avenir'. It was adapted to be bespoke, by rounding
off the tops of some of the the letters.

We were asked to pitch for the
re-branding of Old Spitalfields
Market, London.

A brass rubbing was made of the 1887 sign that exists on the exterior of the market building. This was then married with a hand drawn font.

Sweet Basil is an Italian restaurant in the heart of Spitalfields Market, London.
This is a logo design based on love
and spaghetti.

This website was designed
for David St John James.
Previous fashion editor at
AnOther Magazine and
AnOther Man and currently
works with PORT Magazine.

The site is a portfolio of his
work as a fashion stylist for
various magazines.

Publication and Book launch.
Royal College of Art 2002

In collaboration with Sophie Beard we created this publication which is a list
of found ephemera between the pages of books inside the Royal College
of Art Library.

We started at the first book on the
first book shelf, dewey decimal system number 001 POP and flicked through every book up to book number 779.0924 NAC. Each item of ephemera found was catalogued by the book’s DDS number, title, author, publication details and page number.

During our search we discovered photographs, bus tickets, private letters, receipts, post it notes, and doodles (see examples to the right
of the library books open with the
item found).

Each item discovered was recorded with a short descriptive text.

A poster wraps each book featuring
the entire collection of the found items (sixth image down). Each book had a sticker on the spine with a hand stamped number.

Every item of found ephemera was punched with a hole serving visually
as a branding mark, evidence that it is part of this project and to be displayed on a large spike. The items were placed with the last item found at the bottom (see the first image).

All 300 books were displayed at the book launch on shelves next to the spike. A perspective buyer would purchase a book in numeric order.
For example the tenth person that would come along received book number ten and the tenth item that
was listed in the book from the spike. They then signed the back of a poster on a light box with the edition
number that they purchased.
We sold 256 books and gained an excellent collection of signatures.

Book No.01 went back into the library with the signed poster. It is hoped that this copy, available on open shelf general access will continue to collect its own set of post-its and book marks for a future generation of readers
after us.

Inspired by an information graphic
on my mother's sewing machine.
I created this studio moving card and played with it to create an upside
down rainbow.

Studio Christmas card 2010 was
created using a drawing of a Father Christmas I found in Egypt outside
a hotel. During the process it was realised that it would make a great pencil top.